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When to Gift, What to Send, and Why It Works: Direct Mail Marketing Strategies that Accelerate Enterprise Sales
Enterprise sales is a long game — and thoughtful, well-placed gifting and direct mail marketing can be the secret weapon that speeds things up without feeling forced. In a world full of "just following up" emails, you’ll be the partner they actually remember.
Apr 253 min read


I Didn’t “Align” with Sales. I Earned Their Trust. The Relationship-First Approach That Changed How We Drove Pipeline
GTM alignment is imperative to winning in today's market. Get the inside scoop on how I built trust with sales teams that scaled revenue in big ways.
Apr 205 min read


How to Stop Chasing the Wrong Deals: Account Prioritization for Sales, Marketing, and RevOps
Prioritizing accounts isn’t a solo sport. It’s the start of a system. The modern B2B funnel doesn’t start with a form fill—it starts with your target list.
If you're not aligned on who you're trying to reach and why they matter now, you’re just optimizing noise.
Apr 172 min read


Why I’m Finally Starting Field Notes (and what you'll find here)
Field Notes isn’t a vanity blog or thought leadership flex. It’s a contribution—to the people doing the hard work. Founders. Marketers. Sales leaders. GTM operators trying to drive growth in noisy, regulated, high-stakes markets.
Apr 162 min read
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