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Strategy Sketches

Big-picture thinking made tactical. Deep dives into frameworks, positioning plays, and strategic decisions that drive startup momentum.

When to Gift, What to Send, and Why It Works: Direct Mail Marketing Strategies that Accelerate Enterprise Sales

When to Gift, What to Send, and Why It Works: Direct Mail Marketing Strategies that Accelerate Enterprise Sales

When to Gift, What to Send, and Why It Works: Direct Mail Marketing Strategies that Accelerate Enterprise Sales

Enterprise sales is a long game — and thoughtful, well-placed gifting and direct mail marketing can be the secret weapon that speeds things up without feeling forced. In a world full of "just following up" emails, you’ll be the partner they actually remember.

Tactics that Hit

Apr 25, 20253 min read

I Didn’t “Align” with Sales. I Earned Their Trust. The Relationship-First Approach That Changed How We Drove Pipeline

I Didn’t “Align” with Sales. I Earned Their Trust. The Relationship-First Approach That Changed How We Drove Pipeline

I Didn’t “Align” with Sales. I Earned Their Trust. The Relationship-First Approach That Changed How We Drove Pipeline

GTM alignment is imperative to winning in today's market. Get the inside scoop on how I built trust with sales teams that scaled revenue in big ways.

Apr 21, 20255 min read

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